Celebrate Small Business Week
Don't miss your chance to attend these FREE events specifically designed for small businesses and entrepreneurs! We hope to see you there...
Celebrate Small Business Week
Join us for Constant Contact's most special (and largest) events of the year! Two dates to choose from...
Ready to find your next great customer? Join Constant Contact and other business experts to learn the latest and most effective engagement management & social media strategies that will help grow your business.
- FREE action-packed events - lunch is included.
- Network with hundreds of other small businesses.
- Chance to win great prizes: X Box 360, Microsoft Office Pro 2012, A Massage + other cool things!
Thursday, May 24th in Santa Monica
10:30 AM - 4 PM
Topics include:
- Explore time saving tactics with Gregory Gunn from Hootsuite
- Discover Mobile Marketing with Joel Hughes from Constant Contact.
- Learn from other business owners & social media experts
Reserve your spot today!
Wednesday, May 30th in Orange County
10:30 AM - 4 PM
On May 30, choose from six different 30 minute workshops. They'll have three break out sessions, so you pick the three workshops that you want to attend on this special day!
TOPICS:
- Mobile Marketing
- WordPress - Presented by Victoria Byrne of Creative Marketing Services
- Twitter / Linkedin and QR Codes
- How to Use Constant Contact Beginning
- How to Use Constant Contact Advanced
Reserve your spot today!
Doing it Right the 1st Time: Branding Case Study - Kiya Sports
Kiya Sports (www.kiyasports.com) is a prime example of how to build brand recognition and awareness for a start-up entrepreneurial venture and they dedicated themselves to branding really shows. They followed the key ground zero branding steps outlined above and then added the “lifestyle branding” that gave their new venture the personality that really connected with their target audience.
Creative Marketing Services recently helped brand and launch Kiya Sports; a new Southern California based Paddleboard Company. The owner had very specific ideas about who they were, what they were all about and what they stood for and those same characteristics have been woven into the “lifestyle branding” fabric that Kiya Sports is built on.
An extensive list of detailed criteria was used in the development of their ultimate target audience and the demographics used to define that audience included everything from age, gender, lifestyle choices and personality to where they lived, worked and played.
Developing a comprehensive branding strategy, and staying true to that strategy, is what sets Kiya Sports apart from their competition and its paid big dividends for Kiya Sports, its owners, the Paddleboard Community and to their ever growing list of customers, members and newsletter subscribers. The branding is consistent, memorable, focused, fun and accurately portrays the experience and essence of what Kiya Sports is all about. The logo design, color scheme, business name and company tagline etc…work extremely well together and are used in every aspect of their business from business cards and promotional items to store signage and website graphics.
KIYA SPORTS
Who They Are - Kiya Sports is a Southern California based Paddleboard Company, run by women for women.
What They Offer - A wide range of Paddle Boarding activities designed by women for women. The Kiya Sports holistic teaching approach helps beginners become confident and proficient paddlers. Our goal is to get you laughing and having so much fun that you forget you’re actually getting a fantastic workout!
Company Tagline - KIYA SPORTS - LIFE ON WATER
Lifestyle Branding - There is a special sense of family, or “Ohana” among Paddle Boarders, that is as deep as it is unique. When you learn to paddleboard, you become a part of this very positive community. Kiya Sports is made up of extraordinary water-women and our passion, wonder and generosity are the foundation of Kiya Sports and we’re excited to share our passion for the ocean with other women.
Company Goal - For women to gain self-confidence, enjoy the benefits of watersports and come away feeling tremendously inspired.
We’d like to take this opportunity to thank Kiya Sports, and Founder Kathryn Tubbs, for giving Creative Marketing Services the mission of maximizing their vision, their R.O.I. and their potential for success by connecting with their target audience.
Victoria Byrne, President
Creative Marketing Services, CMS
Free Workshop: Constant Contact "The Power of Email Marketing - Leveraging Social Media"
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Join Us on Monday, February 27th! |
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This event is FREE. Just bring your business card. Best Practices, Tips, & Trends...How to do Email Marketing Well
*What Email Marketing is and how it works *How to grow your email contact list *How often to send *Subject lines *Content *Real world examples of other businesses doing it well *How to reduce unsubscribes/spam complaints *How to leverage social media FREE Parking Reserve your spot and register today!
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Power Lunch: Are You Ready for 2012?
Constant Contact will provide lunch, you bring your business cards, and get ready for a dynamic workshop guaranteed to jump start your 2012.
The Power of Engagement Marketing:
How can you keep your customers coming back for more - telling their friends - and keep your business thriving? Learn how to inform, inspire, and create long-term meaningful connections with engagement marketing, building the relationships that build your success. This is a FREE event with an opportunity to network with over 100 small businesses and includes a Q&A Panel with Marketing Experts.
Date: Tuesday, November 29th
Time: 11:00 AM Registration/Meet & Greet Marketing Experts (including Creative Marketing Services, CMS)
Where: Writers Boot Camp, Santa Monica (map it)
Cost: FREE
We hope to see you there!
